Marketing vs IT
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CIOs sorted at Summit

CLIENT WORK GOODSENSE NEWS MARKETING EFFECTIVENESS MARKETING SOFTWARE AND TECHNOLOGY

CIO Summit This is the first time Deptive participated at the CIO Summit. GoodSense helped them plan and develop marketing at the event to achieve their goal of generating qualified leads from CIO’s. We managed the wrap banner, the furniture & screens for the stand, plus this poster to promote a prize draw that was …

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Its been 14 years and they’re still not talking

DIGITAL MARKETING MARKETING EFFECTIVENESS MARKETING SOFTWARE AND TECHNOLOGY MARKETING TRENDS

I recently got a dizzying flashback to the days when digital marketing was all emails, databases, banner ads and, if you were lucky, websites that actually let users DO something. The flashback was caused by Steve Hart’s interview with IDC group vice-president, Rich Vancil, in the Weekend Herald. Vancil was visiting NZ from the US to …

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