Business Growth & Digital Specialist
Zac is a skilled marketing strategist and digital specialist. Raised in sales and media his career matured into a passion for digital, creating effective online experiences and customer journeys. From search to sale and beyond.
Zac loves working with brands, businesses and clients, people and teams of clever technologists and creators to make things happen that are good for customers, good for the eyes and ears and good in the world. He brings his commercial and entrepreneurial skill to bear on every project, taking an immersive approach to get a deep understanding of challenges to find the best campaign solutions. He is skilled at translating business needs into marketing technology solutions in a way that makes unfamiliar processes really easy for clients.
Prior to joining the GoodSense team Zac’s experience has spanned working as a planner and producer with Vidboost, a digital planner and producer at Clemenger Raydar / Touchcast and Tango Communications and a digital channel planner at Ogilvy NZ. He has undertaken sales roles for Property Ventures, as sales and marketing manager and as Strategic Partnerships Manager for Touchpoint. In the early days of digital Zac worked at the forefront of emerging search technologies, at First Rate, and email marketing, at Message Media in 2000, which is where he first met GoodSense founder Kath Dewar.
Zac is committed to industry best practice and served for two years as a National Board Member for the New Zealand Marketing Association.
We’d love to meet you
Let’s talk. Contact us today to discuss how a GoodSense marketing consultant can help your business. Call us on 09 973 0960 or email firstname.lastname@example.org.