Freelance science communication – combined skills – for greater impact

You can put the combined power of our freelance science communications team to work on your research, science and technology mahi.

GoodSense freelance science communications team members Laura Hikawai-Goodall and Kylie Bailey, Ageing Well Symposium, Ka Mua Ka Muri launch, April 2024

Our science communication team approach gives your science projects more impact, allowing you to achieve more reach to stakeholders faster and more effectively.   

We have woven our technical science communications and media relations capability together with our proven communications co-design methods into a unique outsource one-stop Science Communications package for you.

With the GoodSense freelance science communication team approach you get: 

    • Experienced science communications planning
    • Creative collaboration with researchers on engagement 
    • Effective science communication management
    • Proven media relations, stakeholder outreach and communication implementation across multiple digital channels, publications and social meida helping youand the ability to maximise the impact of your project through outreach, all with one provider. 

SCANZ Science Communicators of New Zealand logo to illustrate GoodSense membership - white type and a green and yellow roundel graphic

We honed our process for effective science communication collaboration through our work to lift the impact of five National Science Challenges. Our science communication experience includes natural sciences and social science, as well as work with mātauranga Māori. 

You can use us for:

  • Pre research project planning and funding applications. 
  • Freelance science communications support during the research or project journey, including media relations, social media management, stakeholder engagement, email and database management and more. 
  • Project wrap up communications and reporting, including event communications and books summarising insights. 

We take our responsibilities as science communicators seriously and are always working to share and hone our skills. GoodSense is proud to belong to the Science Communicators Association of New Zealand and to have supported the 2023 SCANZ national conference by sharing our science communications message development approach with fellow participants.

To talk about the freelance science communication help you’d like, please call us on 09 973 0960 or pop your details below and we’ll get in touch.

Your GoodSense freelance science communications team

Our experienced, freelance science communication pros within our wider ethical and sustainability marketing and comms team include:

Freelance science communication team member Allanah Robinson of GoodSense - smiling to camera wearing a dark jacket, red top and with mid length mid brown hairCanterbury based Allanah Robinson is a freelance science communicator with expertise in planning for impact from research, and translating scientific findings for important non-science audiences in a range of mediums. She has worked with three National Science Challenges – Building Better Homes, Towns and Cities, Ageing Well, and Our Land & Water and with researchers in private research organisations, CRIs, and universities. Allanah holds a Master’s degree in Marketing from Lincoln University and a Postgraduate Certificate in Science Communication from the University of Otago. She has a special interest in social science and land-based sciences, and is passionate about finding innovative ways to share impactful stories.

Freelance science communication team member Kylie Bailey of GoodSense - head and shoulders smiling at camera wearing dark top and bright earrings with hair tied backTāmaki Makaurau Auckland based Kylie Bailey is a freelance science communicator with a decade of experience delivering mission-led communications and media relations across social and environmental science and kaupapa Māori research. This has included regular contract work for four National Science Challenges – Sustainable Seas, Building Better Homes, Towns and Cities, Ageing Well and Our Land & Water. With a Bachelor of Communication Studies majoring in Journalism from AUT, Kylie loves collaborating with researchers and organisations to find fresh ways of sharing impactful stories.

Te Whanganui-a-Tara / Wellington based science communicator Emma Williams loves delivering communications for environmental projects, kaupapa Māori projects, and supporting mātauranga Māori. She has a BSc in Science (Botany and Zoology majors), a postgraduate diploma in Communications Management and over 20 years of experience delivering mission-led communications and media relations across environmental, social and economic science projects. She has held senior communications roles at several NGO, government and private sector organisations. Through Goodsense, Emma has worked with two National Science Challenges (Sustainable Seas and Building Better Homes, Towns and Cities), Pathfinder, Ethical Investing, Community Energy Network and the Kaipātiki Project. She loves collaborating to find exciting ways to share important stories based on complex information.

Freelance science communication team member Laura Hikawai-Goodall of GoodSense - smiling to camera in blue top with long brown hair

UK based GoodSense freelance science communicator Laura Hikawai-Goodall is a former President of the Science Communicators Association of New Zealand (SCANZ). Laura holds an MSc in Science Communication and a diploma in Te Reo Māori and is particularly passionate about creating stories that authentically weave together science and mātauranga Māori (Indigenous knowledge and ways of knowing). She is an advocate for accessibility, inclusivity and equity.

Creating impact through freelance science communication, together – GoodSense in action

Learn about some of the projects our GoodSense freelance science communication team has delivered:

When a planned Seniors Housing Forum event had to be cancelled due to the Covid-19 pandemic, researchers needed another way to share their important, evidence-based research on solutions to the housing challenges facing seniors. To tell the story, GoodSense worked with Affordable Housing for Generations programme co-leaders, Dr Kay Saville-Smith and Dr Fiona Cram (Ngāti Pāhauwera) to plan, undertake interviews, write, co-edit and project manage the production of a 48-page book, in print and digital formats, to make the issues and tools society has to navigate past them, clear. Read more about this science communication project.

Front cover of North & South magazine with science communication story the Great Divide featured and a graphic of housing to illustrate work by GoodSense for the Building Better Homes Towns & Cities National Science Challenge

GoodSense worked with National Science Challenge, Building Better Homes Towns and Cities: Ko ngā wā kaingā hei whakamahorahora (Building Better) from November 2017 until February 2022.  We worked successfully across the diverse team of staff and researchers, from more than a dozen different organisations, to bring coherence and structure to Building Better communications.  Outputs from this work included securing a feature cover story in North & South magazine.  Read more about this science communication project.

 

To talk about the freelance science communication help you’d like, please call us on 09 973 0960 or share your details below and we’ll get in touch. Talk soon!

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