Meet the team

Meet the GoodSense team

A marketing consultant can be down-to-earth, experienced and fun to work with. At GoodSense we all are!

What’s more, we’re committed to giving your business the marketing expertise you need, when you need it.

Our team of marketing experts know how to work with business owners, managers and your in-house team to develop effective and successful marketing. As you’ll see from the bios below, our GoodSensers all share:

  • Formal marketing education
  • Leadership roles in marketing teams
  • Overseas marketing experience
  • Experience as business owners
  • Over 15 years learning skills in the trade

Auckland

Kath Dewar is the inspiring thought-leader who founded GoodSense.  A marketer with over 25 years’ experience and a business-owner since 2001, Kath is shaping marketing into a profession that serves society and nature, as well as an organisation’s stakeholders.

More

Jo Patterson is Co-owner and Client Planning Director at GoodSense.

Jo loves working with business owners and leaders to support and strengthen focus in the area of integrating marketing and business performance.

More

Karen Short has over 25 years’ experience at the cutting edge of marketing. A former corporate marketer, Karen has held senior roles within organisations in New Zealand and the UK, including The National Bank, Vodafone and AMP.

More

Natalie Guy is a specialist in marketing management and brand development, with expert experience in design-led businesses, green marketing, export and the health sector.

More

Kate is a specialist in social media marketing and communications. With a background in media and events, she takes a creative approach to creating compelling content and engaging audiences.

More

Louise Compton is the Practice Manager in our GoodSense team. Louise provides marketing and admin support and her key focus with GoodSense is to assist the team in looking after clients by keeping the wheels of the business in motion.

More

A specialist in creative conversations for the digital age with a reputation for customer-focused content strategies, Kylie Bailey is a well-known journalist and content editor who has experience in developing digital product.

More

Zac is a skilled marketing strategist and digital specialist. Raised in sales and media his career matured into a passion for digital, creating effective online experiences and customer journeys. From search to sale and beyond.

More

Alice Coates is a senior strategic marketing and communications professional with over 15 years’ experience across business-to-business, business-to-consumer and internal workforce audiences.

More

Ayesha is a communication and marketing consultant who is passionate about working with diverse businesses.  She’s had a wide range of experience working with tech brands, authors, real estate, apparel brands, health care distributors and more.

More

Wellington

Gail Marshall brings over 15 years’ experience in communications to GoodSense and is based in Wellington.
Since 2007 Gail has worked as an independent freelancer for a wide range of clients across private, public and not-for-profit sectors.

More

Emma has over 18 years’ experience in working on sustainability issues in the Government, NGO and private sectors – at international, national and local community levels. Sustainability — in all its forms — is what motivates her.

More

Caitlin is an experienced copy-writer and communications advisor with a passion for helping good causes grow through story-telling and community building via social media marketing. She’s a born and bred Wellingtonian.

More

Christchurch                                                                          Taupo

Allanah Robinson is our experienced marketing consultant based in Christchurch, working with the GoodSense team to deliver practical marketing brilliance to businesses and organisations in the South Island.

More

Katy is a marketing and communications specialist with over 17 years professional experience. Her background includes consistent improvement in sales, brand awareness and stakeholder engagement.

More

Comments are closed.