The Infinite Game for Marketers


GREEN MARKETING The Infinite Game for Marketers

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mmWritten by:14 August 2014

14 August 2014

At the most recent green marketing networking drinks event organised for the Green Marketing and Advertising New Zealand group the fab Niki Harre talked about The Infinite Game for Marketers. She discusses the difference between infinite game where the objective is to keep playing the game and the finite game where the key objective is to win. Watch the video to hear her discuss these implications of the Infinite game for marketers along with the exercise she asked the attendees to do.

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