GoodSense Team, Author at GoodSense

Comms Declare – GoodSense is first in Aotearoa – who’s next?

GOODSENSE NEWS SOCIAL AND ENVIRONMENTAL ETHICS SUSTAINABILITY

When Comms Declare told us they were now inviting people in marketing and communications in Aotearoa it was easy for us to decide to Declare ourselves for the climate.

Written by:GoodSense Team

6 Comments (0) / 4 November 2024 /

Guest blog: Why do I use my pronouns, and you might too?

DIGITAL MARKETING ETHICAL MARKETING MARKETING EFFECTIVENESS MESSAGING SOCIAL AND ENVIRONMENTAL ETHICS TIPS AND HOW TOS

As communicators and marketers, we must be always conscious that our communication is robust and inclusive.

Written by:GoodSense Team

5 Comments (0) / 17 June 2024 /

Guest blog: The Hungry Caterpillar, My Carbon Footprint and Using Data for Good

MARKETING EFFECTIVENESS PRIVACY SOCIAL AND ENVIRONMENTAL ETHICS SUSTAINABILITY

A story about ethical data use and how privacy can support ESG goals.

Written by:GoodSense Team

3 Comments (0) / 10 May 2024 /

How to get more impact from your messaging to communicate science

CLIENT WORK MARKETING EFFECTIVENESS MESSAGING SCIENCE COMMS SOCIAL AND ENVIRONMENTAL ETHICS TIPS AND HOW TOS

In November 2023, we were delighted to host a workshop for science communicators at the annual Science Communicators Association of New Zealand (SCANZ) conference in Te Whanganui-a-Tara.

Written by:GoodSense Team

3 Comments (0) / 16 February 2024 /

Stuff report – climate business action incl GoodSense

ETHICAL MARKETING GOODSENSE NEWS SUSTAINABILITY

Interview with the Sustainable Business Council, The University of Otago and GoodSense.

Written by:GoodSense Team

1 Comments (0) / 29 May 2023 /

Still calling out for fair coverage

ETHICAL MARKETING GOODSENSE NEWS SOCIAL AND ENVIRONMENTAL ETHICS

In 2020, the New Zealand Government updated the Privacy law that applies to all organisations operating in Aotearoa. Under the updated law, organisations must not destroy personal information if someone asks for information held about them.

Written by:GoodSense Team

Like Comments (0) / 1 May 2021 /

ATEED Sustainability Is Your Business – GoodSense Resources

GOODSENSE NEWS SUSTAINABILITY

Ready to take the next step in developing sustainability in your business and for your clients? Here are five useful tools you can access that will support your journey.

Written by:GoodSense Team

1 Comments (0) / 18 February 2020 /

Natural skincare delivered to your door.

CLIENT WORK CONSUMER TRENDS IN SUSTAINABILITY ETHICAL MARKETING GOODSENSE NEWS SOCIAL AND ENVIRONMENTAL ETHICS SUSTAINABILITY

Sometimes new products, that are better for us and for nature, come in new ways. In this video Kath opens her delivery of BeeBio’s Aú Naturale skincare refills. The New Zealand skincare pioneer sells by subscription, with starter packs and refills delivered to your door.

Written by:GoodSense Team

1 Comments (0) / 25 February 2019 /

5 steps to creating engaging content

CLIENT WORK CONTENT MARKETING MARKETING EFFECTIVENESS MESSAGING TIPS AND HOW TOS

There’s no denying it – content is still unabashedly queen of the digital world and today there’s so many fun and exciting ways to share the awesome stories of your business or organisation.

Written by:GoodSense Team

4 Comments (0) / 23 July 2018 /

Junk food marketers culpable for childhood obesity

ADVERTISING ETHICAL MARKETING GOODSENSE NEWS MARKETING EFFECTIVENESS SOCIAL AND ENVIRONMENTAL ETHICS

Junk food marketers culpable for childhood obesity
Kath Dewar on Radio NZ
Kath says we need to behave more ethically and responsibly and start making choices in our own businesses to spend more money on getting people information so they can make better choices with better food.
Listen to the interview as featured on Radio NZ on 11 July 2018

Written by:GoodSense Team

1 Comments (0) / 17 July 2018 /