Tips and how tos

5 steps to creating engaging content

Client work Content marketing Marketing effectiveness Messaging Tips and how tos

There’s no denying it – content is still unabashedly queen of the digital world and today there’s so many fun and exciting ways to share the awesome stories of your business or organisation.

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Rollout of GoodSense marketing workshops with Akina and SBN

Client work Content marketing Marketing effectiveness Messaging Sustainable Marketing Course Tips and how tos

Following a successful pilot workshop in October 2017, GoodSense has extended our partnership with Ākina and the Sustainable Business Network into a series of marketing capacity building workshops in 2018.

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The Kitchen Project

ATEED Content marketing GoodSense news Marketing effectiveness Messaging Tips and how tos

The Kitchen Project is a collaboration between ATEED, Panuku Development Auckland and Healthy Families.

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Sharing the Goodness

Client work Content marketing Marketing effectiveness Messaging Tips and how tos

GoodSenser Kylie Bailey will be a key speaker at the upcoming NZ Social Media Forum in July 2018.

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Simon Sinek’s missing W

Client work Content marketing Marketing effectiveness Messaging Tips and how tos

Names have power. Through the mythology of many cultures, knowing the true name of someone, or something, gives us power over it – a power to know it. 

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I name you…

Client work Content marketing GoodSense news Marketing effectiveness Messaging Tips and how tos

Names have power. Through the mythology of many cultures, knowing the true name of someone, or something, gives us power over it – a power to know it. 

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GoodSense marketing workshop a success

Client work Content marketing Marketing effectiveness Messaging Sustainable Marketing Course Tips and how tos

The Akina Foundation, in partnership with GoodSense, hosted a workshop on marketing for Social Enterprises on the 25th of October…

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The cat on the three legged stool – telling your story in an ad-blocked world.

Client work Content marketing Marketing effectiveness Messaging Tips and how tos

Humans are hard-wired to respond to stories. We respond emotionally and, given the chance, we’ll respond physically too – with applause, gasps, questions or maybe a reciprocal story of our own…

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You have a new website – so now what?

Marketing effectiveness Tips and how tos Uncategorised Website marketing

Tips and priorities for new website marketing Your new website is stunning and as bright as fresh snow on a mountain range.  It took focused effort to make it happen, even with expert marketing help. But to get new customers zipping down its slopes, delivering returns from your website investment, there’s more work to be done. You …

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